New York, USA
Hot Tub Spa Supplies is a niche eCommerce brand specializing in spa and hot tub parts. With a vast product catalog and a growing customer base, the brand needed to modernize its legacy Magento 1 store to meet evolving consumer expectations. DotcomWeavers partnered with them to revamp the store, eliminate backend inefficiencies, and deliver a […]
Revenue
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Marco Prisco
CEO and Founder
The client wanted to improve website speed and mobile usability, simplify product navigation, and enhance marketing effectiveness by adopting a scalable, secure platform with a modern user experience and personalized engagement capabilities.
Upgraded Magento to the latest version for enhanced security and scalability.
Migrated to the Hyvä theme, delivering fast load times and a highly conversion-optimized design.
Increased marketing engagement
Increased marketing engagement through personalized campaigns using Dotdigital and Yotpo.
Automated backend workflows by integrating SkuVault, ShipStation, TaxJar, and Skyvia.
Revamped the parts finder for accurate, easy product discovery.
Migrated hosting for better uptime, performance, and security.
Enhanced customer engagement with advanced segmentation and targeted marketing.
As Hot Tub Spa Supplies looked to scale, several areas needed strategic upgrades to enhance performance and customer experience:
Running on an older Magento version posed challenges for scalability, performance optimization, and long-term security support.
Slow page load times and a lack of key conversion-focused optimizations impacted user engagement and sales performance.
The existing parts search tool offered limited filtering and lacked compatibility checks, making it harder for users to find the right products quickly.
Order processing required multiple manual steps, especially around tax calculations and shipping management, which slowed fulfillment and added complexity.
Campaigns were not yet tailored to customer segments, and the absence of automated review collection limited engagement and trust-building.
Search results were functional but lacked the speed and relevance that today’s users expect, negatively impacting conversions and overall user satisfaction.
We delivered strategic, scalable solutions to modernize the client’s eCommerce operations:
Upgraded to the latest Magento version to improve site security, enable ongoing updates, and support business growth.
We rebuilt the frontend with Hyvä, significantly improving page load times, mobile responsiveness, and Core Web Vitals.
The website was restructured with a clean, responsive layout, intuitive navigation, and enhanced category architecture to guide users to the right products with fewer clicks.
Deployed Amasty Elasticsearch to deliver fast, accurate, and filterable search results tailored to customer needs.
Integrated SkuVault for real-time inventory sync, ShipStation for automated order fulfillment, TaxJar for accurate tax calculations, and Skyvia to unify data across systems.
Implemented Dotdigital to create personalized, segmented email and SMS campaigns, while Yotpo enhanced customer trust with authentic reviews and user-generated content.
We designed all key user flows with a CRO approach, ensuring smooth product discovery and checkout on all devices.
Moved hosting to JetRails for reliable uptime, proactive monitoring, and enhanced security protocols like HTTPS, 2FA, and PCI compliance.
Expanded sales channels by integrating Amazon to tap into a broader customer base and streamline order management.
We started with a deep site audit to identify performance gaps. HTSS needed more than a facelift—they needed a complete ecosystem overhaul to meet modern eCommerce expectations.
Engaged clients across every milestone—UX, data, and backend automation.
Addressed legacy gaps with enterprise-grade hardening.
Prioritized parts finder, conversion-optimized experience, and checkout flow.
Designed systems for scale, not just short-term fixes.
Fastest way to reach out to us: info@dotcomweavers.com
