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B2B Commerce, real-time Epicor Prophet 21 ERP sync, and a unified multi-catalog ecosystem.

Tech Stack & Key Features Implemented

Crawford Packaging Home Page

BigCommerce (B2B Edition)

Epicor Prophet 21 ERP Integration

Microsoft Azure

ShipperHQ (Shipping & Rate Logic)

SugarCRM Integration

Wufoo Forms

Quote & Purchase Order Workflows

Multi-Warehouse Inventory Logic

Open APIs for Order & Inventory Sync

Custom B2B Applications

Challenges Faced by Crawford Packaging and Performance

Crawford Packaging’s shift from a content-driven site to a full-scale B2B commerce platform came with significant complexity:

  • No end-to-end eCommerce capabilities, requiring a shift from content-only to full B2B ordering

  • Dependency on Ship-To logic for accurate catalog, pricing, and inventory visibility

  • Fragmented user experience across discovery, purchase flows, & PO-based checkout processes

  • Challenges in handling multi-warehouse inventory with location-based product visibility constraints

  • Complex customer onboarding due to ERP validation using email & customer ID mapping

  • Complexity in managing customer-specific pricing driven by P21 price libraries and rules

  • Limited scalability for supporting future integrations, catalog expansion, and operational growth

  • Difficulty in managing dual catalogs with the Crawford and SCN product prioritization logic

Solution Provided by DotcomWeavers to Crawford Packaging

DotcomWeavers architected a robust, scalable B2B ecosystem to address operational complexity and deliver a seamless user experience:
Crawford Packaging
  • Implemented secure login, account activation, and password recovery workflows
  • Built “Address-First” logic for Ship-To–based catalog, pricing, and inventory visibility
  • Integrated BigCommerce with P21 for real-time synchronization of core business data
  • Structured dual catalogs with optimized discovery and prioritized product visibility
  • Enhanced PDPs and “My Products” with dynamic content and personalized pricing
  • Built quote-to-purchase workflows with optimized cart and PO-based checkout
  • Ensured accurate ERP sync with invoice retrieval and integrated engagement workflows
  • Developed an architecture to support multi-source catalogs & future business expansion

Results

The new platform delivered strong improvements in operational efficiency, user experience, and B2B adoption:

  • 40–50% faster product discovery, driven by optimized search and catalog structuring

  • 25–30% increase in onboarding efficiency, driven by streamlined account workflows

  • Enhanced customer communication, supported by structured emails and order updates

  • Improved inventory visibility, enabled by location-based warehouse selection logic

  • 30–35% improvement in order accuracy, enabled by address-first logic and ERP sync

  • Seamless ERP synchronization, reducing manual effort and improving data accuracy

  • Scalable platform architecture, built for multi-source catalogs and future growth

  • Stronger B2B engagement, driven by personalized catalogs and pricing structures

Are you experiencing similar challenges?

Struggling with complex automotive product configurations?

We architect scalable kit structures and vehicle-based discovery systems tailored for aftermarket commerce.

Facing ERP order synchronization issues?

We extend native APIs to support real-time, business-specific workflows.

Need assisted selling capabilities for internal teams?

We build cart collaboration, price override, and sales attribution frameworks.

Experiencing performance issues with a large catalog?

We optimize frontend and backend architecture for speed, stability, and scalable growth.

Remember a compelling user experience is the key to ecommerce success.

Fastest way to reach out to us: info@dotcomweavers.com

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