In the Automotive eCommerce aftermarket, success isn’t just about horsepower—it’s about precision, timing, and seamless operations. Every sale, every reorder, and every customer interaction hinges on three critical elements working together: fitment accuracy, inventory visibility, and timely communication. At the heart of all this lies your ERP system. How effectively your ERP exchanges data with your eCommerce storefront and marketing platforms can be the difference between accelerated growth and missed opportunities.
At DotcomWeavers, we turn disconnected systems into a fully integrated digital engine. Whether it’s Epicor, Infor, Acumatica, NetSuite, or Sage 100, we ensure your ERP speaks fluently with Adobe Commerce, BigCommerce, or Shopify Plus. Layer in Athos Commerce for AI-driven search and discovery, along with Dotdigital for automated, data-powered engagement, and you get a connected ecosystem that doesn’t just run—it converts, optimizes, and scales your business efficiently.
Let’s dive deeper into every aspect to give you a complete picture.
The ERPs Powering the Automotive eCommerce Aftermarket
- Epicor Eclipse / Prophet 21
A trusted workhorse for distribution and inventory control, Epicor fuels many high-volume automotive networks.
DCW delivers: real-time ERP-to-site sync for inventory, pricing, and order history — then pushes that data into Dotdigital to automate dealer communications and reorder reminders.
- Infor CloudSuite Distribution / SX.e
Infor is built for multi-warehouse logistics and complex B2B pricing.
We connect it: through custom APIs or middleware to Adobe, BigCommerce, or Shopify Plus, so your site always mirrors live ERP truth. Then, Dotdigital uses that same feed for stock-based and price-drop campaigns.
- Acumatica Distribution Edition
The flexible, API-ready ERP built for digitally savvy sellers.
We map: customer, order, and fitment attributes into your commerce platform and feed them to Dotdigital for vehicle-specific segmentation — like “Owners of 2019-2023 Silverados who purchased exhausts but not tunes.”
- NetSuite & Sage 100
Perfect for scaling merchants moving from spreadsheets to sophisticated stacks.
We streamline: product, pricing, and customer data flow into commerce and marketing layers so you can compete with enterprise-level precision.
Where the Real Power Comes From: Data Flow
Your ERP holds every critical detail — inventory, pricing, purchase history, and fitment. But that data only creates value when it moves freely across your tech stack.
DotcomWeavers’ integration framework unifies:
- ERP Data → Commerce Engine
Live sync for inventory, pricing, ACES/PIES attributes, and customer data into Adobe, BigCommerce, or Shopify Plus.
- Commerce → Search & Personalization
AI-driven discovery through Athos Commerce, delivering accurate, intent-based results (“LS3 cam kit for 2010 Camaro”).
- ERP + Commerce → Dotdigital Automation
- Automated order confirmations and replenishment alerts.
- VIN- or model-based product recommendations.
- Price-drop, back-in-stock, and loyalty campaigns triggered by ERP events.
Example:
When your ERP marks a part as back in stock, your BigCommerce site updates automatically, and Dotdigital instantly emails everyone waiting for that specific fitment. That’s digital efficiency.
ERP-Driven Commerce + AI + Automation = Digital Horsepower
Together, Epicor / Infor / Acumatica + Adobe Commerce / BigCommerce / Shopify Plus + Athos Commerce + Dotdigital give automotive merchants:
- Zero-friction fitment accuracy using ACES/PIES normalization.
- Real-time data sync from ERP to storefront to marketing.
- AI-powered product discovery that mimics how customers actually shop.
- Personalized campaigns that speak to drivers’ vehicles, not just their inboxes.
- Unified analytics showing true ROI across every digital touchpoint.
That’s how our clients cut returns, increase average order value, and grow repeat revenue — without adding headcount.
Driving Results with DotcomWeavers
In the fast-paced automotive aftermarket, data is your most powerful engine—but only if it flows seamlessly. DotcomWeavers helps you harness ERP intelligence, connecting it with your eCommerce platform, AI-powered search, and automated marketing. The result is a fully integrated ecosystem that ensures accurate fitment, real-time inventory, personalized campaigns, and measurable ROI. We help brands reduce returns, boost average order value, and grow repeat revenue—all without adding extra headcount.
About the Author: Amit Bhaiya
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