Here’s how Google puts it:
“The Google Partner badge shows that specific Partners have passed Google Ads product certification exams and are up to date with the latest product knowledge. In other words, they earned it.”
What’s behind the badge? Dozens and dozens of hours spent studying for the grueling Adwords Academy exams. Months of down-in-the-trenches PPC work with Search, Display, Video and Shopping Ad tools. Research. Writing. Analysis. And an ever-growing monthly ad spend from our Adwords clients (thanks so much for your confidence!). Okay, so it’s more about hard work than magic, but when your CTR (click-thru-rate) starts to soar, it certainly feels magical. Here are some KPIs we conjured in 2021:
How did we manage these numbers for our clients?
It’s all about the data. Successful PPC campaigns reveal new information about customer motivations and preferences. Clicks are signals that a qualified Google Partner (like us) can decipher and translate into more cost-effective ads. It’s a constant cycle of analysis, revision and execution.
So while we enjoy the idea of being Google Ad Wizards, the thing to keep in mind when you see our Google Partner badge is this:
We have the skills and experience to help you optimize your Adwords investment, plan a budget, increase brand awareness, boost search rankings, earn more qualified leads and avoid the risks of trying to manage your Google Ads on top of everything else you do!
Get in touch today to learn how DotcomWeavers can enhance your Adwords ROI.
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