Pump Products is an industry leader that sells and services 100,000+ unique pumps, parts, motors, and generators. After 5 years on Magento 1, our long-time client needed more accurate search, better data management and faster site performance to future-proof their business.
Magento 2.3 delivered all the features they needed and more. We migrated their site in just a few months, updated their custom ERP integration and added several new B2C and B2B features.
These included an enhanced parts finder, product manual finder and interactive machine diagrams where users can see replacement parts and add them directly to their cart. Together, these UX tools drive Pump Products’ conversion rate and average order value up month over month.
Increase in eCommerce Conversion Rate
Increase in Average Order Value
Decrease in Bounce Rate
So many people have been impacted by the current COVID-19 pandemic in a variety of ways. Our thoughts are truly with you all. We, too, have been affected by the pandemic, with our staff shifting to work-from-home for the foreseeable future. While we have planned, practiced, and don’t anticipate any changes to our responses and project timelines, we do ask for your understanding if you experience any delays. Our customers’ satisfaction and trust is our number one priority, and it remains that way now and into the future.
We recognize that these government regulations and social requests are for everyone’s health, so we also ask that everyone please do their part in helping prevent the spread of this virus further. You can find more information about that here. But we also know that the coming weeks and months will be tough for most businesses. Simply put, we are here for you however we can be. Right now, our universal goal is to have everyone stay healthy and to help our businesses survive. Please don’t hesitate to let us know how we can help you, too.