Bulls eBikes creates sleek, modern bicycles that use reserve electric power to help riders travel faster and farther. They needed an enhanced eCommerce website to accelerate their business growth in the B2C and B2B markets.
The first leg of Bulls’ eCommerce journey was a migration from Magento 1.9 to Magento 2.3. The new platform delivers faster site performance, superior backend controls and built-in marketing tools. We also redesigned the site during the migration to deepen user engagement with the brand. Tools like their global dealer locator and exclusive dealer portal also got design and functionality upgrades.
New integrations like Amazon Pay and advanced shipping logic enhance the user experience and expand Bulls’ market reach. Small changes like a reimagined breadcrumb system and new SEO module boost site traffic and search engine visibility. Just like their exciting bicycles, Bulls eBikes’ website is future ready.