New Jersey-based Wallington Plumbing & Heating Supplies is one of the largest plumbing and heating supplies companies in the country. Their old website did not represent the position and quality of their brand, nor did its shopping cart support its increasing sales requirements. They asked us to build a conversion-focused, a bilateral eCommerce website that integrated their legacy ERP – Epicor – and serve both B2B (contractors and builders) and B2C customers.
Their new UX-driven website makes it easier for customers to place their orders and for admins to provide excellent customer service.
To promote B2B and B2C sales, the site features unique user experiences that help both customer groups navigate the site according to their needs. For example, the Quick Order pad makes reordering a convenient one-click process, whether it’s 1 product or 10,000.
The most intensive integrations were the Epicor Eclipse ERP (an industry standard) and Vantiv payment processing system.
Epicor Eclipse helps Wallington manage their inventory while simultaneously enabling users to better find the products they want.
The site design blends perfectly with the functions of the Eclipse ERP and Epicor payment processing system.
Thanks to the streamlined internal / external systems, Wallington has seen a huge increase in sales as well as accolades from existing customers.
This new website has benefited them in shaping up the company to launch their new and improved B2C business using the same technology and platform of the new site. Wallington is future-ready.
Ray DiRussa, Project Manager, Wallington Plumbing Supply
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