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No matter what the size or the point of your business, you need to take advantage of every opportunity you have to get your name out there. This means you need to think about everything you are doing in order to advertise yourself. In order to be able to get your message out about yourself, you need to look at what you are using. One of the most underutilized options that is out there for small business is the internet. Whether you are simply going to use it to let people know who you are, what you offer or provide a name and address, you need to be using it. If your small business is still not online and becoming an eCommerce business, you are losing.
However you do not need to put yourself online, and that is up to you. But you need to realize that the drawbacks of staying local will hurt your company much more than enhance it.
Cons of Not Taking Your Company Online
No matter how old school you are if you are in business for yourself you need to realize that there is a lot more to be gained from being online than from not. Consider what would happen if you were to stay as you are.
No matter what you are doing, you need to realize that in order to continue to grow you will need to get online.
The Pros of Being Online
When your business is established online, you will find there are a number of windows that can be opened to you that you did not know existed. Think about all of the people that you will be able to reach simply by increasing your exposure in the vast space of the Internet. Here are some of the major reasons you will want to be online with your small business.