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Have you ever heard the old adage that “There’s nothing new under the sun.” It’s supposed to mean that all the good ideas have been taken, and that there’s no room left for anyone to come up with something that’s truly different and better. But we at Dotcomweavers don’t accept this truism — and neither do the growing numbers of small and medium-sized New Jersey and New York businesses who have been coming to us for help in realizing the full potential of their entrepreneurial dreams. (more…)
Small Business
New Jersey Venture Revolutionizes Fundraising
Tuesday, December 6th, 2011 at 11:30 pm by Dotcomweavers Inc, NJVisit Us:
Essential Tools for a Web Business
Wednesday, October 12th, 2011 at 7:37 pm by JenniferTo start any business in this world, and expect to succeed, you need the right tools to help you meet set goals. The first smart decision is to move your operation online. From here on out, it’s a matter of accessing all the elements that make a great business website, whether it’s an e-commerce, bespoke or brochure site. Most web designers only offer graphics and page creation for simple websites. Amateur web designers leave out aspects that are just as important, if not more so, such as: security, website navigation, speed, product searching, quality web content and more. Working with a team of web design and development experts will guarantee your online business has everything it needs to find online success. (more…)
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Is Your Small Business Still Not Online?
Tuesday, September 27th, 2011 at 4:12 pm by Jennifer
No matter what the size or the point of your business, you need to take advantage of every opportunity you have to get your name out there. This means you need to think about everything you are doing in order to advertise yourself. In order to be able to get your message out about yourself, you need to look at what you are using. One of the most underutilized options that is out there for small business is the internet. Whether you are simply going to use it to let people know who you are, what you offer or provide a name and address, you need to be using it. (more…)
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Is Content Important On My Website?
Friday, September 23rd, 2011 at 3:21 pm by Jennifer
You may be asking yourself if what you put on your website is as important as the way that it looks. Well think about yourself, are you going to be interested in reading something that has little to no relevance to what is actually being offered on the site. The primary reason why someone is going to go to your site is so that they can learn more about you and what you offer, if you are providing little to no viable information, then there is no real point being there. This is why quality is as important as quantity.
This is why it is so important that not only should you have content on your site but you need to have relevant as well. You need to take the time to consider everything you put on your site. You do not want to end up having a site that does not make sense or provides the information that your potential customers are looking for. You do not want to have people commenting on how you have a nice site, but there was no useful information on there. (more…)
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Is There Room For The Little Guy
Thursday, September 22nd, 2011 at 2:44 pm by Jennifer
Still not doing business online?
No matter what size of business you are running you need to understand the fact there is a large untapped place you have yet to explore. You may have considered going online or getting a webpage, but you in all likelihood has not given it serious thought. This is where you are making a huge mistake. There is unlimited growth and selling potential by going online. Consider all of the people who are online at any one time. Now think about how many of them you could turn into potential customers. Whether you are being realistic or not, just increasing your business by 5 to 10 percent would be more than enough to pay your online ventures. (more…)
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Should I Care About Search Engine Optimization For My Internet Marketing?
Tuesday, September 13th, 2011 at 1:17 pm by JenniferASK DCW
This week’s question comes from Robert S.,who runs a textile company in New Jersey.
He asks:
Should I Care About Search Engine Optimization For My Internet Marketing?
No matter how good your site is and how much praise it has received if the search engines do not think that it is relevant that will not matter. That is why it is so important to make sure you know what it is that the search engines are looking for. Be aware of what the keywords are that people think of most often when they are searching for something that relates to your company. However, this does not mean you should let it affect the quality of your content, you need to simply use the knowledge you gain from these various search engines and apply it to the content you have for your site. (more…)
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How To Choose An E-Commerce Designer
Friday, August 26th, 2011 at 2:17 pm by JenniferASK DCW
This week’s question comes from Albert T., a small business owner in New Jersey.
He asks:
How do I choose an E-Commerce designer for my online business?
When it comes to being able to make a decision in regards to who you will be working with when you finally decide you want to get your company out of the stone ages and online you need to make sure you know what you are looking for. This is not as easy as many would make it sound. Just like you have many competitors, there are many e-commerce designers who will be competing for your business. Once you discover that you have options, you will need to look at your potential candidates. (more…)
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Is Online Marketing Important to Local Businesses Who Only Work Locally
Friday, August 19th, 2011 at 5:54 pm by JenniferASK DCW
This week’s question comes from Donna G., a Salon owner in New Jersey.
She asks:
Is Online Marketing Important to Local Businesses Who Only Work Locally
No matter what level of business in large, small, near, or far, you need to look at where it is you are going to get your business from. You also need to know how it is you are going to be able to keep up with the other companies competing for your business. Even if you are a small business and you only want to remain local, you need to understand that the rest of the world is at your door and they want your business.
In order to be able to keep these other entities away, you are going to need to compete with them at least to some degree on their own playing field. This is where it is important to make sure you are using all of the tools at your disposal to get your name out there. This means you will need to make sure that you are looking at establishing some sort of online presence. You may be thinking to yourself that everyone in my community knows who I am and what I have. That may be true, but many of them are looking at what is available in other places as well. They will look online to see what it is they can get and then if you have a presence and it is well established and well put together, then it will show up for them. (more…)
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Email from a Reader: “I need an Overhaul”
Tuesday, August 9th, 2011 at 8:51 pm by JenniferToday we have an email that was submitted by one of our readers:
I am a resident of New York and recently started my own business. I thought I had done a good job researching everything I would need, especially for my website. I didn’t want to spend a lot of money hiring a professional team of web designers, so I opted to find a freelance web designer online. I used a service similar to Elance.com to find this person.
Let me just say that I have followed DCW’s blog for the last 4 months and usually put the advice you guys offer to good use. It has helped me greatly. SO of course, the one time I go against it, it bites me in the rear-end. (more…)
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Reasons Why You Should Be Turning to Cloud Computing and Drop Boxes
Wednesday, August 3rd, 2011 at 4:47 am by Dotcomweavers Inc, NJ
Are you using Cloud Computing and Drop Box yet? If you are not, you may want to find out what you are missing. Cloud Computing is a program that allows you to reach everything you need to maximize your experience online in one place. Drop Boxes is a software program that allows you to share all of your important documents in a cloud, meaning that anyone who has access to that cloud in cyber space has access to your documents (of course, you limit who has this right.) The benefits of these services are improved productivity, ease of use and effective management of your systems. (more…)
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